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August 2015

Despite the recent news that Google is going to drop Google+ as a requirement for its services, the social network will still be very valuable to businesses going forward. We have already covered why Google+ is going to remain important to your business, but few are actually leveraging the website correctly. The nature of this network’s usage is different than others; couple that with its different user base and advantages, and you see that it is a totally different beast than

Google’s local search results function is great for small and large businesses alike. When someone searches in your local area, your information, location, number, hours, photos, and pretty much everything else about your company is posted right in front of their faces, and shows them how to get to you. As always, though, we should expect fluid changes from these titans of the search engine world as they look for ways to best serve their customers and business interests. New

Google has made its stance on having a mobile-friendly website clear. “Mobilegeddon” or so the mobile update from the tech giant was called, showed that they meant business. You either have a mobile-friendly site, or you feel the wrath. It is amazing that in this day and age, with all of the talk going around about needing a web page that adapts to people’s mobile tendencies, that so many companies still don’t have one. A study done by Moovweb has

It’s no secret these days that the internet is where you want to be to get noticed and sell something. The only problem is that everyone else probably knows that too. The good thing is that all you have to do is do it better than them, and you will find yourself reaching tens of thousands of people on a daily basis. Ideally, you want a mix of organic and paid advertising, and the best place to do this is

The new updates that Google consistently rolls out can leave people a little bewildered at times. Some aren’t sure exactly what is being done, or how it is going to affect their companies. Not only that, but they are sometimes left on the edge of their seats about what the future is going to hold for the search engine algorithm. Thankfully, Google opened up about its new Panda 4.2 “refresh”, and filled the public in on what happened, and what

Having high-quality content on your website is essential to rising in the rankings, driving traffic, and increasing sales. Recent trends have shown that it is the best way to make a name for your business. Since search algorithms weigh more recent “fresh” posts a certain degree higher than what would be considered more “stale” older ones, keeping a blog has become a great way to put out great stuff, and keep it up-to-date. But what should you blog about? Webmasters

Google may have dropped their social child Google+ as a requirement to access their services, but that doesn’t mean that you should totally forsake it. First, the not-so-popular social network is still good for a multitude of things, and just because YouTube users don’t like it, doesn’t mean that you should get rid of it. The tech giant plans on keeping its ill-fated network, and it is in the process of being rebranded, or so it has been hinted at