EXPLORE THE FEATURES
Transaction Tracking for Data-Driven Decision Making
While you may have transaction recording in your CMS or in a plugin, transaction tracking paints the entire picture on why you made or lost a sale. We track every touch point in the transaction process and present it in easily digestible visual reports. Gain a complete understanding of your eCommerce traffic and tailor your site navigation paths to boost sales.
TAG MANAGEMENT
Tag Management Software helps to implement and manage all custom tracking elements. It allows us to create and test our tracking codes without any down time for your website, so your traffic flow experiences no interruptions.
TRANSACTION TRACKING
Transaction tracking allows us to visualize the status of every transaction, from end-to-end, and solve issues before users are affected. It also gives us the ability to identify highly effective conversion paths and utilize that data to improve sales numbers.
SHOPPING CART ITEMIZATION
Allows you to view your customers’ itemized breakdown of their purchase, including taxes and shipping fees. Understanding product pairings will allow you to effectively organize your product listings, which can reduce shopping cart abandonment by 25%!
SHOPPING BEHAVIOUR TRACKING
When customers demonstrate repetitive and reliable behaviours, we want to be able to track them. This comes in various forms, such as cookies, device IDs, and geo-location. This advanced mechanism will provide data about your visitors at the various stages of your site’s shopping experience including product views, cart additions, and checkout.
THE BLUEHAT METHOD
The BlueHat Method
Advanced Analytics for eCommerce
Through the use of Enhanced eCommerce Integration, our Analytics experts will view and analyze visitor and customer data to the nth degree. They will be able to identify how many people see your products, act on your promotions, and the precise steps they take when they purchase. The more we know about them, the easier it gets to develop direct pathways to their shopping basket. Acting on this influx of highly pertinent information is what will help increase traffic and conversion rates.
Enhanced E-Commerce Services at a Glance
IF YOU WOULD LIKE TO KNOW MORE ABOUT BLUEHAT'S ADVANCED ECOMMERCE SERVICES
Scalable E-Commerce Solutions
Grow Your Online Business with Advanced Analytics for E-Commerce
Customer retention and sales are two of the most important KPIs for E-Commerce websites, yet, many online shops don’t have the necessary tracking in place to properly assess these crucial metrics. We provide you with the tools and insights needed to make data-driven decisions when scaling your business.