Drive Quality Leads from AdWords by Avoiding These 3 Mistakes
As if paid advertising on Google wasn’t already incredibly valuable, new updates to the SERP have made the top spots even more lucrative. New display abilities, and new limitations put on organic results from the “snackpack” update have made visibility at the top of the SERP your ticket to fortune and fame. In keeping with the trend of discussing Google’s updates, and how important the top results are, we thought that we would bring you some wisdom as to how
How to Write Better Content to Drive Traffic
If you are involved in the world of e-commerce, then you know how important it is to have great, high-quality content. Not only do we think so, but Google also thinks so - and what they say goes. Having interesting, engaging, helpful and original content is the recipe for success, and without it, you are going to see people turn elsewhere. With it, you can obtain high rankings in the SERPs, drive traffic to your site, and gain a dedicated following.
How to Grow Your Audience
Having a large following either on social media or for your website in general is a great way to get your product, service, or expertise in front of a large group of people. The power is exponential. They tell their friends, and their friends, etc. But just having any following shouldn’t be the goal. You want a dedicated audience - one that will interact, engage, and buy what you are selling, or at least tell other people about it. While
The 2015 Search Engine Ranking Factors Study
Google’s powerful algorithm is like your grandmother’s secret recipe. It’s delicious, life-altering, and powerful, but nobody really knows what is inside of it. You have a good idea of what it might be, but you are never really sure. The algorithm has the ability to make or break your site, and will not hesitate to banish you if you don’t comply. The quest to figure out what comprises the elusive formula is like the search for El Dorado, the race
How to Drive Traffic to Your Site Using Google+
Despite the recent news that Google is going to drop Google+ as a requirement for its services, the social network will still be very valuable to businesses going forward. We have already covered why Google+ is going to remain important to your business, but few are actually leveraging the website correctly. The nature of this network’s usage is different than others; couple that with its different user base and advantages, and you see that it is a totally different beast than
How to Drive Traffic and Increase Sales with Blogs
Having high-quality content on your website is essential to rising in the rankings, driving traffic, and increasing sales. Recent trends have shown that it is the best way to make a name for your business. Since search algorithms weigh more recent “fresh” posts a certain degree higher than what would be considered more “stale” older ones, keeping a blog has become a great way to put out great stuff, and keep it up-to-date. But what should you blog about? Webmasters
The Importance of Site Performance
Why you need to make sure your site is up to speed. There is always much ado about Google’s super secretive algorithm, and how we can best adapt our web pages to it. In recent times, though, Google and other search engines have moved away from the science of SEO, and have incorporated more of the art of the craft. By art we mean more of the quasi-intangible factors that go into SEO. The two main aspects they’ve improved on in
Public Transit Info Now Available On Apple Maps
Being able to pull a small device out of your pocket, type in an address, and instantly see how to get there is a luxury that few could have dreamed of in the recent past. Lucky for us, that’s the reality we live in. However, not all of us own a car and no one wants to walk far if its pouring rain or freezing cold, which means many of us are left with public transport as our main means of
SEO Tips for E-Commerce: 5 Critical SEO Mistakes
When it comes to e-commerce, proper SEO is a crucial aspect of a business’ success. As a matter of fact, the difference between success and failure of an online business hinges largely on the avoidance or correction of certain common errors. One major mistake comes from the mindset of many online business owners. Often times, people that start up a site have the idea that they could just list tons of products on their site and start getting traffic. Many people
Real Estate Web Design Tips
In essence, real estate web design should follow best practices for end user experiences - easy to read flow, respecting white space, easy navigation and making the experience as clear as possible. However, there are some details in terms of the user experience that should not be overlooked when offering the wealth of information that is associated to the details of any property on a real estate site. Here are a few web design recommendations that real estate agents may want