Fixing Your URL: SEO’s Best Kept Secret
The internet is a truly wondrous tool. Being able to just type a few letters into a bar, click search, and then see a uniform list of results all directly related to the words you just typed in is a luxury that few of us could live without. What’s even better is being able to just type a few letters into the bar, add in .com at the end, and with the click of the button be whisked away to
More SEO Mistakes You Need to Stop Making Now!
Ask any SEO expert about a certain issue for your website, and we can guarantee that you'll get a few different answers. That’s the beauty of it. SEO is an extremely complex and often indecipherable art that is constantly evolving, so pinpointing exactly what to do and how to do it is extremely difficult. In the end though, there are many things that us SEO experts agree on that are absolutely necessary to the success of a website when it comes
2 Major SEO Mistakes and How to Fix Them
No matter what your business is, it is important to adapt your strategies as the world around you changes, and not doing so severely decreases your SEO power. There are some egregious mistakes that many are still making in their SEO strategies. Being an outdated SEO strategist is a hindrance to the earning potential of freelancers and businesses alike. So let’s look at 2 major SEO mistakes that you may still be making, and how to fix them quickly. Bad: targeting
3 Reasons Why Local SEO is Important
In our last piece, we covered a few topics about local SEO: what it is, why you need it, and a few quick tips to shore yours up. Even after that lengthy and informative post, we still do not believe that we were able to cover in enough depth how important it is for your business to work on their local SEO marketing. The good ol’ fashioned eye test is a great place to start with our analysis of a new
How to Improve Your Local SEO: Get Noticed where it Matters Most.
In today’s world, we are more interconnected than we have ever been. Our digital devices and telecommunications technology weave a web of interconnectivity that is starting to blur the line between real and digital. Thankfully, though, most things are still based in the real world. Yes, that great, big, and sometimes scary world outside the window from where your computer is. That is where majority of revenue lies. It is no wonder then that so many companies are now starting to look
Must-Use SEO Tactics for 2015
Every year, SEO is evolving to become a more sophisticated discipline. As marketers are working to refine their skills sets and search engines are improving their search results, embracing and evolving with these changes is essential. With 2015 in full swing, now is the time to ensure your SEO strategy is keeping up with your competitors to ensure continued success with your results. Some tactics for SEO you should focus on in 2015 are highlighted here. Create Link Earning Content Even with all
Landing Page Tips: What Makes a Customer Buy?
So you’ve set up a landing page associated to your ads displaying all over the internet, selling a particular product or service. Just putting up a landing page is easy enough, but there’s really no point to it unless your page successfully compels visitors to buy what you’re selling. The question is: what does your landing page have to contain in order to convert visitors into buyers? Every potential customer is unique, and so is every product or service. Despite this,
A Different Type of Panda from Google
Recently, the folks at Google posted a video of a fake Google live event. The event is supposedly hosted in Japan and talks about the launch of a brand new Google product, dubbed ‘Google Panda.’ Not to be confused with the algorithm update of the same name, this new tool is actually a stuffed Panda. It offers users the ability to ask it whatever question they have in mind and it will answer them right away. It is not a complicated
SEO Services for Etsy: How to Optimize Your Shop
If you log onto Etsy in search of a turquoise necklace to purchase, you are going to be presented with hundreds of thousands of results. Chances are you will then do what most users do – skim the first page and refine your search term. If you are selling turquoise necklaces, it is essential to be found on the first or second page of results, or your potential customers are never even going to see what you have to offer. The
SEO Sins: Duplicate Content
One of the most common - and thankfully easiest to fix - SEO mistakes we see across the web is duplicate content. Duplicate content is literally an SEO killer. The most common place to come across this is on websites that offer similar or identical sets of products in different listings. In order to figure out how to best solve the problem, we need to fully grasp exactly what the problem is. What is duplicate content, and why is it such